We designed the print ad for “Athens Public Transport Organization”. Athens Public Transport Organization (O.A.S.A. S.A.) is a public utility company. Its key mission is the strategic & operational planning, co-ordination & control of the public transport carried out by (ground and underground) public transport means in the Attica Region.
The concept / creative idea is associated to the fact that public transport means can carry passengers everywhere, in any place. So we had the idea to visualize the inside of a closet, replacing a hanger with a bus handle. The final print ad was very creative, showing that “Athens Public Transport Organization” can really “transfer” passengers to any place.