Logotype design for “Nafpaktos Animal Welfare group”.
The concept / creative idea is associated to the fact that the huge problem of stray dogs / animals is very serious & it demands a sensitive approach. We designed a powerful figure of a stray dog sitting / waiting for help, love & care. We added in our image two human hands embracing the dog’s body. This was our visual approach to show the protection, care & love that stray dogs really need, in order to survive.